Duet +

Same class leading performance, a whole new aesthetic. The newest addition in bat detection devices.

The Brief

Having recently been acquired by new management, Batbox approached the Design Unit through the Impacting Business by Design programme with a unique challenge: To deliver a much-needed upgrade the Batbox family of products, creating a new brand language, improved user experience for the enthusiasts and overall, create a product that would stand the test of time.

Initial Investment: £51k

Concept to Prototype: 40 Weeks

The Solution

The Design Unit team delivered just that. The team collaborated with Batbox to ensure the new product developed would initiate and drive Batbox's new brand identity and marketing strategy. The team looked at how bat detection devices were used (...getting very cold and wet during this experience!). The electronics were upgraded to provide a better experience when on a bat detection mission. The product is designed to utilise more economical manufacturing methods whilst making it easy to service and calibrate. The design was initially intended to be launched at the Nation Bat Exhibition in September 2020 although this has been delayed due to the current pandemic. Keep your eyes (...and ears) peeled for the Batbox Duet+.